accept cookies

Recent Research Highlights that the New ‘cookie law’ Will Result in Brands Losing More Than 40% of Web Traffic

Email service provider Mailjet recently commissioned an international study regarding the effect of introduction of the impending ePrivacy regulation. This loss of web traffic means that marketers will now have to focus on new or alternative marketing channels. The study, conducted among 400 marketers in the UK and France, has found that 30% plan to reduce the amount of cookie-based display, paid search and retargeting that they currently utilise, following Read More…

Maximise ROI

Are You Maximising the ROI For Your Marketing Spend?

A Little Bit of Good News If you run an ecommerce business, then you will appreciate the importance of getting the most traffic to your website for the lowest cost possible. In other words you wish to maximise ROI. However, getting people to visit your website is only part of the equation – getting them to purchase, sign-up or interact in the way that you want them to is the Read More…

reduce-bounce-rate

How to Reduce the Bounce Rate of Your Ecommerce Website – It’s as Simple as ABC

So you have done all the hard work and figured out how to get a good supply of visitors to your eCommerce website.  But with all that traffic, you may be wondering why the conversions are not as high as you would like.  A quick visit to Google Analytics leaves you horrified when you discover that a large percentage of the visitors to your site ‘bounce’ straight off it. Bounce Read More…

MMS

R3engage at Modern Marketing Summit 6th July 2017

  R3 Software Solutions will be at the MMS (Modern Marketing Summit) in London on 6th July, demonstrating the awesome power of our R3engage exit intent software. If you are coming along, please contact us to arrange a meeting time. If you can’t make it, and would like to know about the many ways that R3engage could increase your ecommerce conversions, please feel free to contact us. Mobile might be no. Read More…

what is shopping cart abandonment

What is Shopping Cart Abandonment?

By definition, shopping cart abandonment is simply any occurrence where an online buyer has added items to a shopping basket or cart, but decides to leave, or abandon the website before paying for the items. A recent marketing report states that: ‘The global cart abandonment rate for Q1 2017 is 75.6%’. So this means that if you have an online store, 3 out of 4 visitors to your website will Read More…

boosting-conversions

8 Ways to Use Exit Intent Technology to Improve Conversion Rates on Your Ecommerce Website

If you are looking for ways to improve website conversion rates on your ecommerce website, the following may give an insight as to what can be achieved using exit intent technology.  Here are 8 ways that you can easily use exit intent to boost conversion and increase revenue. 1.  Build Your Subscriber List It is a well known fact that if done correctly, email marketing can be one of the Read More…

personalisation-r3engage

Is Your Business Failing at Personalisation?

62% of businesses aren’t even incorporating personalisation Did you know, there are still businesses who are failing to capitalise on such a simple but very effective method of marketing, personalisation. According to statistics taken from a report entitled ‘State of Digital Commerce’, written by Episner. It had found that 62% of marketers aren’t even incorporating personalisation with their eCommerce sales cycle. Here at R3engage, we found this statistic crazy! We heavily Read More…

Increase website sales conversions

Tips on How to Increase Ecommerce Website Sales

If you run an eCommerce website, here are a few ways to promote some thought into how you could increase website sales conversions: As an ecommerce website owner, or manager, you are probably constantly trying to think of ways to increase website sales conversions and ultimately increase profits. You have mastered the initial problem of getting traffic to visit the website, but you are now faced with the challenge of Read More…

what is exit intent technology

Exit Intent Technology – An Introduction

What is Exit Intent Technology? Simply put, Exit Intent Technology is an intelligent technology or software platform that has the ability to allow ecommerce website owners communicate or interact with website visitors that are about to abandon the website for whatever reason, without engaging with the website content, be that buying something, completing (or part completing) a form, booking tickets or hotel rooms, signing up for a service, or whatever Read More…